Corporate Communication (IKEA)

Corporate Communication (IKEA). Design your own research project on measuring its reputation. You must use more than one method of collecting your data. These methods can include, interviews, focus group discussions, surveys, and gathering data from secondary sources. You may work with other students at this stage.

*Prepare a five-minute individual presentation in which you report the findings of your study. You must include details on your aims, methodology, findings, conclusion and any recommendations you would make to the organization.